Passer au contenu principal Passer au contenu du pied de page

Marketing Semiotics: Signs, Strategies, and Brand Value

Laura R. Oswald

22 mars 2012

57,95 $

Prix en ligne. Les prix et les offres peuvent différer en magasin.

M’expédier cet article

Vérification des stocks…

Acheter maintenant et ramasser en magasin

Vérification des stocks…

Trouver en magasin

Vérification des stocks…

Quantity

Obtenez 290 points et profitez d’un rabais additionnel avec plum+. .

Description

Langue

anglais

Pages

272

Publié par: Oxford University Press

Dimensions à l’expédition: 9" H x 6" W x 1" L

ISBN: 9780199566501

Organisation Studies And Human Resource Management: An Educator's Handbook

Kate Black Couverture souple
73,95 $
3 formats offerts
Employee Ownership, Participation And Governance: A Study Of Esops In The Uk

Dr Andrew Pendleton Couverture souple
110,95 $
3 formats offerts
Communication dans les organisations

Alain Laramée Couverture souple
28,00 $
International and Comparative Industrial Relations: A Study of Developed Market Economies

Greg J. Bamber Couverture rigide
199,95 $
2 formats offerts
Digital Transformation in Islamic Finance: A Critical and Analytical View

Yasushi Suzuki Couverture souple
72,95 $
3 formats offerts
Qualitative Methodologies in Tourism Studies: Disrupting and Co-creating Critical Research

Milka Ivanova Couverture souple
81,50 $
3 formats offerts
Banques : stratégies et transformations - 2e éd.

Éric Lamarque Livre numérique Kobo
47,99 $
Health Care Administration: A Quantitative Research Study on Afghan American Nurses, Leadership, and Acculturation Factors

Belal Kaifi Couverture rigide
34,99 $
Comparative study career crisis public and private sector organisations

V K Ranjith Couverture souple
41,99 $
Marketing Tourism And Hospitality: Concepts And Cases

Richard George Couverture souple
80,50 $
2 formats offerts
Tourism in India: Marketing Perspectives

Saurabh Kumar Dixit Couverture souple
81,50 $
2 formats offerts
International Trade and FDI: An Advanced Introduction to Regulation and Facilitation

Warnock Davies Couverture souple
56,50 $
2 formats offerts
Emerging Transformations in Tourism and Hospitality

Anna Farmaki Couverture souple
81,50 $
3 formats offerts
Marketing Strategy For The Creative And Cultural Industries

Bonita Kolb Couverture souple
81,50 $
5 formats offerts
Humanistic Perspectives In Hospitality And Tourism, Volume 1: Excellence And Professionalism In Care

Kemi Ogunyemi Couverture rigide
291,95 $
2 formats offerts
International Retailing Plans and Strategies in Asia

Erdener Kaynak Livre numérique Kobo
95,99 $
A practice-based perspective on strategic change

Florian Kappler Couverture souple
179,95 $
Introduction to Human Resource Management

Paul Banfield Couverture souple
99,99 $
Preferences and Procedures: European Union Legislative Decision-Making

Torsten J. Selck Couverture souple
160,95 $
2 formats offerts
Marketing For Tourism And Hospitality: Collaboration, Technology And Experiences

Alan Fyall Couverture souple
118,50 $
3 formats offerts

Évaluation éditoriale

Auteur

Commodity Branding: A Qualitative Research Approach to Understanding Modern Energy Brands

Fridrik Larsen Couverture rigide
72,95 $
2 formats offerts
Agile Marketing Strategies: New Approaches to Engaging Consumer Behavior

Rajagopal Rajagopal Couverture rigide
233,95 $
2 formats offerts
Digital Marketing Strategies For Value Co-creation: Models And Approaches For Online Brand Communities

Wilson Ozuem Couverture rigide
175,50 $
2 formats offerts
Digital Sense: The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience

Travis Wright Couverture rigide
31,00 $
2 formats offerts
Social Media Monetization: Platforms, Strategic Models and Critical Success Factors

Francisco J. Martínez-l Couverture rigide
80,50 $
2 formats offerts
The customer asset: Understanding and managing its value

Neil Bendle Couverture rigide
65,95 $
2 formats offerts
Consumer Behavior in Practice: Strategic Insights for the Modern Marketer

Eugene Y. Chan Couverture souple
102,50 $
2 formats offerts
Wine Brands: Success Strategies for New Markets, New Consumers and New Trends

E Resnick Couverture souple
71,50 $
2 formats offerts
Global Marketing And Advertising: Understanding Cultural Paradoxes

Marieke De Mooij Couverture souple
91,97 $
3 formats offerts
The Silver Market Phenomenon: Marketing and Innovation in the Aging Society

Couverture souple
84,50 $
3 formats offerts
The Language Of Branding: Theory, Strategies, And Tactics

Dawn Lerman Couverture souple
94,95 $
2 formats offerts
New Technologies in Luxury Consumption: Evidences from Research and Implications for Marketing Strategies

Andrea Sestino Livre numérique Kobo
48,99 $ ~~Réduction sur le prix courant 60,38 $ à~~
2 formats offerts
Market-value Pricing: Definitions, Concepts, And Processes For Market-value Centric Pricing

Gabriel Steinhardt Couverture souple
94,95 $
2 formats offerts
The Handbook of Market Intelligence: Understand, Compete and Grow in Global Markets

Hans Hedin Couverture rigide
78,00 $
2 formats offerts
Introduction to Advertising: Understanding and Managing the Advertising Process

Emmanuel Mogaji Livre numérique Kobo
84,99 $
The Neuro-Consumer: Adapting Marketing and Communication Strategies for the Subconscious, Instinctive and Irrational Consumer's Brain

Anne-sophie Bayle-tourtoulou Couverture rigide
99,50 $
2 formats offerts
Nostalgia Marketing: Rekindling the Past to Influence Consumer Choices

Marco Pichierri Couverture rigide
72,95 $
2 formats offerts
Nostalgia Marketing: Rekindling the Past to Influence Consumer Choices

Marco Pichierri Couverture souple
72,95 $
Digital Darwinism: Branding and Business Models in Jeopardy

Ralf T. Kreutzer Couverture rigide
43,95 $
2 formats offerts
Corporate Heritage Marketing: Using The Past As A Strategic Asset

Angelo Riviezzo Couverture souple
73,95 $
3 formats offerts