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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand

Al Ries , Laura Ries

17 septembre 2002

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Description

Langue

anglais

Pages

272

Publié par: HarperCollins

Dimensions à l’expédition: 9" H x 7" W x 1" L

ISBN: 9780060007737

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