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Estimating Models Of Promotion-induced Non-compensatory Choice Behavior Using Upc Scanner Panel Data

Fader Peter S , Mcalister Leigh

22 octobre 2010

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Description

Langue

anglais

Pages

44

Publié par: Nabu Press

Dimensions à l’expédition: 10" H x 7" W x 1" L

ISBN: 9781172540891

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